Remás
Re-thinking how immigrant workers remit money to their families back home.
We collaborated with advocacy group Remas to further their vision of improving in the way immigrant workers remit money. Through detailed cultural and focus group research, our team found that financial education and empowerment efforts were needed for meaningful change to occur. We then designed a concise framework by which the client could reach out to this sometimes-hidden community and begin laying a solid foundation of education, advocacy and trust.
- Image
The remittance process is vast and complex.
- Image
To understand how the remittance process works, we held focus groups with immigrant workers.
- Image
To understand the process first-hand we visited bodegas that offered remittance services.
- Image
Considering exchange rates are constantly fluctuating, these commonly used charts become outdated as soon as they are created.
- Image
This app provides current exchange rates and helps immigrant workers locate nearby remittance services.
- Image
This roadmap helped Remás strategize their business roll out.
Project Outcomes
Case Study
Read the case study for an in-depth look at this project